Tuesday, 30 January 2018

Constructing the Advert

Constructing the advert for our Music Video

Choosing the image for the advert:

During one of our filming sessions we decide we would take pictures of our main singer for our advert and digipak. Diana, my partner is a photography student so she has had experience with taking pictures and using photoshop so we decided that its best if she takes charge of the two products that we have to craft. We took many pictures from many angles, such as the one below, which is the one we decided to use as our advert cover, we both thought it was quite a powerful image even though its quite simple.


Before
After



















I like the way she was positioned in this picture, directly in the centre so when looking at the image you are drawn to her. We both really liked the fact that the pose that she is doing in the picture was our actors unique choice, and it gives the audience a glimpse of a fierce personality that we wanted to show. 

This is what Diana said "I found the original photo was slightly cream coloured so I decided to brighten the photo and change the colour settings to a whiter tone." 

Even though the image does look quite simple i think that it still gives a very powerful image of our singer. 

Experimentation:


In these images Diana was experimenting with different types of fonts and different ways that she could lay out the text. I really like the large font that she used for the name of the album, i think that even though its quite bold it doesn't distract from the image.  





















The Final Edit

This is what Diana had decided to be the final Edit for our advert. She added logos of most popular music apps - this would show the viewer where to find this music. Diana was very good at making the artist and album name clear and easy to read. At the bottom of this advert she included a review from The Times newspaper - to persuade the viewer that this music is worth listening to if this newspaper review says that. She added a website link at the bottom too, this enables the viewer to explore more about the artist, and find more of their music. 





































Overall i think that our advert is very unique. Even though it looks simple, it helps portray the artists character - strong and independent. Having her in the black dress form the music video is almost like giving the viewers a sneak peak of the video. 

No comments:

Post a Comment