Filming the Music Video - Day 1

DAY 1

We decided to film the last cuts of the music video first as it is the longest bit to film. We had the main singer and an actor to play the abusive boyfriend. During the filming we created emotion for both people in the shot. The boyfriend was made to look like he regrets everything he did to her and is trying to reach out to her but she has already let go. The main singer was made to look angry about what her boyfriend did but her outfit and the way she sings the song was made to show her being set free from him. 

Production Meeting 4

Production Meeting 4

In our fourth production meeting we talk about scheduling our last filming session. We decided that after looking through our footage for our rough cut we realised we have to re-film the footage that we used as there were some bits that made the video look messy. We the discussed about finalising our video ideas and final settings for our video. We also touched upon how we would edit the rest of the video, and that we need to use a larger variety of shots. We also discussed filming the last bit at the park as we have not yet filmed it so we discussed the areas of the park that we will film in and the specific type of shots that we will use. 

Production Meeting 3

Production Meeting 3

During this meeting we discussed what we need to film next. We decided that we needed to do some filming in the park. We also discussed any precautions we have to take to make sure the singer isn't too cold, so we confirmed details about what the singer should ware to make sure she is comfortable and warm.

We also talked about the equipment we would have to use - We will need a dolly to do a tracking shot of the singer walking across a bridge. 

We discussed how the location that we are filming in next will make our singer look. We want her to look lonely but powerful. 

Production Meeting 2

Production Meeting 2

In our second production meeting we decided that we would change what we filmed because the male actor could not make the filming meetings. We talked about showing the abusive relationship that she was in by using close up shots of bruises on the girls skin. We then decided on the date of our next filming meeting and decided on details and different shots for the re-filming.

Production Meeting 1

Production Meeting 1

During this meeting we discussed ideas for costumes, we came up with two different ideas, we also discussed a rough idea of how we could film at the different locations. 

We discussed two costumes which will contrast each other to show a change in her persona.

Costume & Props

Costumes and Props

Character Name: Main Singer 1
Costume: Trainers Grey Jeans Black Shirt Blue Scarf Yellow Hat (Beanie)	Props: None
Character Name: Main Singer 2
Costume: Black heel boots Black dress	Props: None

Risk Assessment

Storyboard & Animatic

Storyboard

It is quite difficult to create a storyboard as i know that there may be changes that i want to make to the final piece as there will be extra footage that i would like to use that is not in the storyboard. There are a few images in the storyboard that will be repeated when i create the Animatic for this storyboard, that's why in the image below you can see "3 again" written on the sheet. 



Animatic

Shot List

Shot List

Shot:    

   - Tracking shot of singer walking across a bridge whilst singing.

   - Wide Shot of the singer sitting on the bench singing.

   - Medium shot of singer crying at the bench.

   - High angle of girl collapsed on the ground crying on the bridge.

   - Medium shot over the girls shoulder, walking in the park.

   - Close up of the singer's hands gripping the side of the bridge. 

   - Medium shot of singer in the middle camera moves around her. 

   - Tracking shot of singer walking on path. 

   - Singer leaning against tree (could pace around it).

   - Tracking shot of singer walking across train bridge.

Shooting Schedule

Shooting Schedule

Day	Scene	Location	Equipment	Costumes	Props	Cast +Crew
1 2     3 4	Ending Narrative Scenes Performance/ Narrative (middle scenes) Performance/ Narrative (middle scenes)	Drama Studio The House (Kitchen) Park (gate) Park (Bridge & Bench)	Camera Tripod Light Camera Tripod Camera Tripod Dolly Camera Tripod Dolly	Black dress Black suit T-shirt & Jeans (for both) Jacket Jeans Boots Jacket Jeans Boots	Knife	whole team & actors. whole team & actors. Whole team & main singer. Whole team & main singer.

Location Sheet

Location Visit Sheet Programme Title: "Out Loud" Client: Gabbie Hanna Director: Diana Hukanovic & Tara Tamosynaite

Location 1: Drama Studio - Black Curtain - Stage Lights

Location 2: Park (Bridge & Bench)

Audience Research

Audience Research

Audience research is an important aspect of our planning for our music video. Gathering other peoples ideas has a great impact as it helps our group to come up with different, more creative ideas for our music video. 

We did a number of different activities to collect ideas and get different perspectives on our song. 

Firstly, we played our song to our class and they answered four questions on a slip of paper. 

The questions were: 

1- What five words do you think of when you hear this song?

2- What do you imagine the singer of this song looks like?

3- What colour do you think of when you hear this song?

4- What kind of scene do you imagine seeing?

 Below is a summary of some of the words they wrote down.

We then asked the girls in our class what they though of our idea for the music video, because they fit in the target audience, here are some of the quotes: 

- "i like the idea about it because it shows that girls can do what they want to do, however she might feel guilty at the end because she killed her boyfriend." - Gemma

- "An interesting amplification of a love song - a unique take on the stereotypical conventions seen in "love" songs or in this case "not quite love" songs." - Megan

- "a bit messed up, a cool idea." - Victoria

- "i like the fact that the idea for this music video incorporates the lyrics but doesn't mirror it exactly the same, shows another perspective." - Chloe

Megan

Chloe

Gemma

Victoria

Treatment

Treatment

Group Roles Cinematography: Tara Tamosynaite Mise-en-scene: Diana Hukanovic Sound: Megan Haxell Editing: Tara & Diana

Title: "Out Loud" - Gabbie Hanna Tag Line: "Say what you mean out loud"

Synopsis: In our version of this song we tell a story of a girl who was stuck in an abusive relationship. The abuse happens for a long time until her partner pushes her too far where she has no choice but to defend herself as she stabs him. After these events for near the end of the song we wanted to show the change in her persona. We show a powerful strong beautiful girl who sings with passion and emotion. Expressing the pain that she went through.

Key Genre Conventions: Random close ups of the singers face. Goodwin - We ignore the lyrics - Twist them in our won way. Upbeat and emotional. Dark Colours to set her mood, and elegance. Editing to the beat - Show allow the video to flow.

Mood Board

Initial Ideas

We chose our second idea.

Information about the artist

Artist Information

Gabbie Hanna:

Name: Gabrielle Jeanette Hanna

Age: 26

About: 

YouTube phenomenon who runs the channel The Gabbie Show, which has earned over 5 million subscribers. She is known for posting pranks, challenges, vlogs, story time videos, and rants. In 2017 she released a book titled Adultolescence.

Born:

February 7th, 1991. New Castle, Pennsylvania.

Has 6 Siblings.

Before Fame:

She graduated from the University of Pittsburgh with a degree in psychology and communications and became a social media star soon after.

This Vine sensation and popular YouTuber delved into the field of social media immediately after completing her graduation. She started with posting comedy videos that soon found a good viewership and gradually garnered her a decent fan-base. After this American web video star tasted rapid success with her vines, she relocated to Los Angeles, California to further her career as a Vine Star. With time her popularity along with her fan-base, followers and viewers increased by leaps and bounds. Today she boasts of having millions of followers and subscribers across social media platforms like Vine and YouTube.

Below is a video of her talking about her past and what she's gone through at vidcon. 

Gabbi Hanna - Copy of Lyrics

"Out Loud"

(Say what you mean out loud)

I still taste your presence

Once sweet but it turned sour

Tried to shake your indifference

But it's too late now

I hear you in the quiet

I see you when I'm in the dark

You just couldn't fight for this

But it's not your fault

Say what you mean out loud

Drowning in silence when I'm lost in the crowd

'Cause every sweet thing you never speak

It's deafening, never knowin' what could be

Wish I could show you how

But you're just a ghost now

Your laughter haunts me

Like a ringing in my ear

You left me long ago,

You're still everywhere

I reach out for you

I'm desperate for your warmth

Can you tell me where we went wrong?

At least tell me just to move on

Say what you mean out loud

Drowning in silence when I'm lost in the crowd

'Cause every sweet thing you never speak

It's deafening, never knowin' what could be

Wish I could show you how

But you're just a ghost now

You're just a ghost now

But you're just a ghost, ghost now

You're just a ghost, ghost now, now

But you're just a—

It's time to let it go

You left me all alone

I wanna feel your heartbeat

But it doesn't beat for me no more, no

It's time to let it go

You left me all alone

It's holdin' me down,

It's burnin' me out

I'm beggin' for sound

But I can't bring you back now

Say what you mean out loud

Drowning in silence when I'm lost in the crowd

'Cause every sweet thing you never speak

It's deafening, never knowin' what could be

Wish I could show you how

But you're just a ghost now

You're just a ghost now

(it's time to let it go)

But you're just a ghost, ghost now

(you left me all alone)

You're just a ghost now, now

(it's time to let it go)

But you're just a ghost now

Copyright/ Gaining Permission

Gaining Permission

The issue of copy right is very important in the music industry. These laws protect an artist and their music. Other people cannot gain profit without permission from the artist. This also means that if someone uses an artists music without first gaining permission, for example to put on Youtube, their content can be demonised or even taken down. 

As a result of the copyright law, i have emailed Gabbie Hanna to gain permission  to use her music for our coursework. 

Choosing the track

Choosing the track

We chose to film our own version of the music video for the song by Gabbie Hanna "Out Loud". Gabbie is a popular american YouTuber. She is 26 years old and has over 5 million subscribers. 

Me and my partner, Diana, thought that her song would be the best choice for us as we are both familiar with the artist and we are both big fans of her youtube videos. The song is emotional and relatable for most teenage girls, so it is easy for us to come up with some emotional heartbreaking ideas for our video. Gabbie's song could be interpreted very differently if you havn't watched the video. You would think that this song is about the boy leaving the girl, but having watched the video you find out that the boy actually dies. Our first thoughts were to go with what Gabbie was showing in her video but later on we decided to completely twist the lyrics. 

The person that we chose to be our main singer in our video is, Megan Haxell, she is the perfect person to act as "Gabbie", because Megan has a background in singing and acting. This is useful to us as she would be able to portray the feelings that the singer is feeling easily and make it clear for the viewers too. 

A model of the media

Music Video Added Value

Music Video Added Value

Music videos can often ‘add value’ to songs
For both of these songs it's the video
that ensured that the song was a hit record.

Nothing Compares to U was a minor hit for
Prince but Sinead O’Connor’s version has
proven to be a career defining release mainly
due to the video.



"Nothing Compares 2 U" is a song written and
composed by Prince for one of his side projects. It was made famous by an Irish recording artist 
Sinéad O'Connor, this song became a worldwide hit in 1990. The music video and it's lyrics explore deep feelings of longing. Directed by John Maybury, the video consists mostly of a close-up on Sinéad O'Connor's face and her different stages of sadness and even anger as she  sings the
lyrics; the rest consists of her walking through an area of Paris at the end of the video, two tears roll down her face, one on
each cheek.
                                 

Take on Me was initially released without a
video and failed to chart. With the video it
became a huge hit.




The original video for "Take On Me" was recorded in 1984 and it took two versions and three releases to finally chart in the UK, reaching no. 2 on the UK Singles Chart in October 1985. In the US in October 1985 this song became the only A-ha song to be top of the Billboard Hot 100. The song gained its popularity mostly by the music video which was directed by Steve Barron. The video shows the band in a pencil-sketch animation method called rotoscoping, combined with live action scenes. This music video won six awards and was nominated for two at the 1986 MTV video music awards.

Audience Reception Theory

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